Orange County, CA – Westridge Laboratories, the manufactures of ID Lubricants is pleased to announce that the company’s flagship lubricant, ID GLIDE was awarded the Best Consumable Product for the sixth consecutive year at the 2011 ETO Awards in Birmingham, U.K..
The ETO Awards recognize excellence in the U.K. adult trade and are voted on by industry peers. The Best Consumable Product Award distinguishes an evergreen adult product which maintains high sales and demand.
“We’re honored to once again achieve the Best Consumable Product Award from such a top notch organization,” says Westridge President Gregg Haskell. “We know once consumers try I-D they keep coming back for more. This award shows that!”
ID GLIDE is the number one selling water-based lubricant in the industry. Developed with premium quality ingredients, its long lasting, odorless, colorless and non-staining formula is condom compatible and safe for use with silicone toys. As an FDA approved 510k Medical Device, ID GLIDE is also doctor recommended.
For more information on ID Lubricants, please visit www.IDLube.com.